Greenberg Traurig Provides Shareholder Brian Kelly in Los Angeles; Expands Mental Property & Know-how and Leisure Practices

The Los Angeles workplace of world regulation agency Greenberg Traurig, LLP has expanded its Mental Property & Know-how and Leisure Practices with the addition of Brian S. Kelly as shareholder.

LOS ANGELES, Sept. 29, 2021 /PRNewswire-PRWeb/ — The Los Angeles workplace of world regulation agency Greenberg Traurig, LLP has expanded its Mental Property & Know-how and Leisure Practices with the addition of Brian S. Kelly as shareholder. Kelly joins the agency from Manatt, Phelps & Phillips, LLP the place he was a associate in its digital and know-how group.

“We’re excited to have Brian on board. His deep expertise navigating the sphere of mental property is a welcome addition to the agency,” mentioned Los Angeles Co-Managing Shareholder Gregory A. Fishman. “California is on the nexus of the rising know-how market. Our workforce in LA and throughout our international platform will profit considerably from Brian’s confirmed experience in navigating this ever-changing area,” added Co-Managing Shareholder Barbara A. Jones.

Kelly counsels purchasers in any respect levels of progress within the commercialization of mental property, with a deal with product advertising and marketing and licensing methods; structuring, negotiating, and documenting technology-based transactions; and negotiating outsourcing and different advanced enterprise relationships. He handles each home and worldwide transactions throughout industries starting from well being care and monetary companies to leisure and digital media, retail, shopper merchandise, distribution, authorities, and telecommunications.

His work has included working with element producers for international shopper electronics and communications suppliers on offers valued at properly over a billion {dollars}, and representing main healthcare payors and suppliers in California, Florida, and New York in healthcare IT and enterprise course of outsourcing transactions.

“Brian can be an enormous asset to our workforce,” mentioned Ian C. Ballon, co-chair of the agency’s Mental Property & Know-how Follow. “His work in company regulation and mental property regulation positions him to deal with a variety of transactions and engagements for our purchasers throughout industries and handle the altering wants within the international know-how market.”

“Greenberg Traurig’s platform is likely one of the broadest and deepest within the business, which makes an amazing match for the type of apply I’ve and the type of skillset that I deliver,” Kelly mentioned. “The worldwide attain of GT will assist me to higher serve purchasers whose enterprise wants are additionally international in nature.”

Kelly negotiates and paperwork all kinds of technology-related transactions, together with data know-how, and software program licensing, growth, upkeep, and distribution contracts. He has deep expertise throughout cutting-edge applied sciences and enterprise fashions, together with SaaS/Cloud, open supply, networking, fintech, and content material. Moreover, Kelly has served as lead exterior IP counsel for the mental property elements of mergers, acquisitions, strategic alliances, and growth and distribution relationships.

His work within the leisure business has included representing a number one musical artist within the creation and implementation of a streaming platform for his whole catalogue, together with rights agreements with music labels, phrases of service and privateness coverage, and associated know-how agreements. He has additionally represented a worldwide direct broadcast supplier in negotiation of carriage agreements with program suppliers.

“Only a few leisure offers right now do not contact on some facet of digital belongings and know-how,” mentioned Daniel H. Black, vice chair of the agency’s international Leisure and Media Follow. “His skill to work within the leisure and media area and perceive how know-how impacts each elements of these companies goes to be invaluable to our purchasers.”

Kelly earned his LL.M. and J.D. from the Duke College Faculty of Legislation and his B.B.A., summa cum laude, from the College of Georgia.

About Greenberg Traurig’s Mental Property & Know-how Follow: With greater than 200 mental property attorneys and patent brokers in the USA, Asia, and Europe, Greenberg Traurig offers a broad vary of patent, trademark and copyright safety and strategic counseling. Greenberg Traurig was named “Legislation Agency of the Yr” for Trademark Legislation and a “Nationwide Tier 1” Legislation Agency for IP Litigation, Patent Legislation and Litigation, Copyright Legislation, and Know-how Legislation by U.S. Information and Finest Legal professionals, 2020 “Finest Legislation Companies.”

About Greenberg Traurig: Greenberg Traurig, LLP (GT) has roughly 2300 attorneys in 40 places in the USA, Latin America, Europe, Asia, and the Center East. GT has been acknowledged for its philanthropic giving, range, and innovation, and is constantly among the many largest companies within the U.S. on the Law360 400 and among the many High 20 on the Am Legislation World 100. The agency is web carbon impartial with respect to its workplace vitality utilization and Mansfield Rule 4.0 Plus Licensed. Net:

Media Contact

Elaine Walker, Greenberg Traurig, P.A., 305-579-0832,

SOURCE Greenberg Traurig, P.A.

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