Commerce

Turning competitors into commerce, Roll the Cube BBQ opens meals truck

By John Lee | pampanewseditor@gmail.com | Twitter: @jcl1987

Chad and Brycen Epperson had at all times competed in cook-offs, however now that aggressive nature has led to a brand new meals truck right here in Pampa with Roll the Cube BBQ.

“We’ve completed a whole lot of competitors barbecues and traveled to a whole lot of cities,” Chad mentioned. “We had been searching for a much bigger trailer and will by no means get one after which this one fell in our laps. We took off with it. Our first weekend was Labor Day weekend.”

The title “Roll the Cube” comes from Brycen’s archery competitions in Las Vegas.

“I advised him one time to provide you with a shirt design and he requested what title,” Chad mentioned. “So I mentioned ‘I don’t know, simply roll the cube’ and he got here up with this shirt design on-line and it had the flame behind it. We simply sort of ran with it.”

The meals truck business was among the many few beneficiaries of the 2020 COVID-19 pandemic.

“The meals truck scene is rising, I do know of 4 meals vehicles right here in Pampa,” Chad mentioned. “The food-to-go factor actually helped. However another excuse we did that is we will nonetheless do our competitions and we might be part of one thing rising and taking off within the U.S.”

Roll the Cube options ribs, brisket, pulled pork, pork shoulders, sausage and different barbecue merchandise.

“We attempt to incorporate our competitors recipes as a lot as we will,” Chad mentioned. “In our competitions, we had been putting actually good with them. So we tried to stay with that as shut as we will.”

The pulled pork sandwiches and pulled pork nachos are Roll the Cube’s hottest menu merchandise.

“Once you see a meals truck you suppose huge parts, simply to set it aside,” Chad mentioned. “We attempt to do this. Our nachos are large. Now we have a couple of individuals who get them organized and cut up them.”

Establishing a barbecue meals truck just isn’t a fast course of.

“We begin smoking shoulders and stuff the evening earlier than,” Chad mentioned. “We’ll smoke them for 12 to 14 hours on the briskets and shoulders. Then ribs are about three hours or so. It’s positively time consuming. However that’s what we like about our pork shoulders, we do prepare dinner them so lengthy, they’re tremendous tender and we don’t rush them in any respect.”

Roll the Cube is in quite a lot of locations round city together with the Hughes Constructing (Alcock and Somerville), Wiskey Grills (1421 N. Hobart), Social Eat (200 N. Hobart), and many others.

“I’ve had lots of people contacting me wanting us to arrange at their places,” Chad mentioned. “It helps to deliver individuals in.”

This Saturday, Roll the Cube will probably be arrange at 1623 N. Hobart within the Sears parking zone. Chad may even be catering an occasion at Wiskey Grills. For his or her most present schedule, test their Fb web page at “Roll the Cube BBQ.”

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