Printed: Oct. 27, 2021 at 8:05 AM CDT|Up to date: 19 minutes in the past
Erin Rafferty turns into her personal million-dollar boss by escaping her nine-to-five.
TORONTO, Oct. 27, 2021 /PRNewswire/ — Erin Rafferty, AKA “Ecom Period”; is popping her earnings into progress for girls who want to break into e-commerce. “There’s a hole within the illustration of girls within the e-commerce area,” says Rafferty. “It is time we alter that.”
Erin discovered herself as a single dad or mum in her late teenagers, struggling to navigate the company world whereas juggling her son and what appeared like a mounting pile of unmanageable debt. Uninterested in residing in survival mode, she took an enormous threat and give up her nine-to-five. After buying $800 value of ring lights and promoting them for a revenue on Fb Market, a lightweight bulb went off in her head. Erin opened her personal Shopify retailer and shortly discovered how dropshipping may end up in passive earnings. Inside her first 12 months within the on-line e-commerce world, she generated 50,000 orders and retailed for $2.3M. Now, three years into her entrepreneurial experiment, it’s protected to say her life has fully modified from days passed by working two jobs and nonetheless not having the ability to afford each daycare and lease.
At the moment, Erin is most well-known for her content material creation on TikTok. She has gone massively viral for breaking down the advertising ways utilized by the likes of the Kardashians and giving sensible monetary literacy tricks to her viewers; buying and galvanizing greater than 300,000 followers on Instagram and TikTok.
“If small companies do not begin taking on market share within the e-commerce area, enormous companies that already dominate the area will make small companies a factor of the previous,” she notes. “Bringing consciousness to the truth that e-commerce is attainable for anybody with a robust work ethic has by no means been extra vital for the way forward for the small enterprise business and to offer competitors and choices on how we, the shoppers, spend our cash.”
Contemplating herself the anti “guru” – as a substitute of sharing fairy-tale journey photographs, fancy automobiles, and get-rich-quick schemes – Erin shares what it actually takes to make life-changing cash in e-commerce, utilizing digital advertising to deliver a model to life.
“She was so useful,” exclaimed a happy buyer, after downloading Erin’s eBook. “I downloaded Erin’s marketing strategy guides and did a training name; she was so encouraging and simple. It gave me the instruments I have to know precisely the place to start my e-commerce enterprise.”
Erin shares what led her to take this leap of religion. “My pursuit of freedom was the driving drive to start out my firm. The liberty to deal with clients and workers pretty and with a progressive and trendy earn a living from home mindset. Again in 2018 this was a revolutionary idea – not a lot now in 2021.” she laughs.
Work-life stability makes higher firms and higher lives. Poisonous company tradition is now not acceptable. We’re in the midst of a office revolution. It is time to fill the hole within the e-commerce area and provides shoppers and enterprise house owners extra decisions and alternatives.”
About Erin Rafferty
Erin Rafferty, often called Erin Elizabeth and “Ecom Period,” is a self-made millionaire, e-commerce entrepreneur, advertising professional, and fashionable content material creator.
Erin has been nominated for an RBC Girls of Affect award and featured in Enterprise Insider, Cash Geek, and Influencive.
To be taught extra, go to Erin on TikTok @ecomera and Instagram @erin_ecomera.
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SOURCE Erin Rafferty
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